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Correspondence and Communications| Volume 75, ISSUE 3, P1261-1282, March 2022

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BreastReconstruction: A qualitative analysis of aesthetic and reconstructive breast surgery photographs on Instagram

  • Rose S. Maisner
    Affiliations
    Division of Plastic and Reconstructive Surgery, Rutgers-New Jersey Medical School, 140 Bergen St, Suite E1620, Newark, NJ 07103, United States

    Division of Plastic and Reconstructive Surgery, Memorial Sloan Kettering Cancer Center, New York, NY, United States
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  • Kailash Kapadia
    Affiliations
    Division of Plastic and Reconstructive Surgery, Rutgers-New Jersey Medical School, 140 Bergen St, Suite E1620, Newark, NJ 07103, United States

    Division of Plastic and Reconstructive Surgery, Memorial Sloan Kettering Cancer Center, New York, NY, United States
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  • David Cohen
    Affiliations
    Division of Plastic and Reconstructive Surgery, Rutgers-New Jersey Medical School, 140 Bergen St, Suite E1620, Newark, NJ 07103, United States

    Division of Plastic and Reconstructive Surgery, Memorial Sloan Kettering Cancer Center, New York, NY, United States
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  • Haripriya S. Ayyala
    Affiliations
    Division of Plastic and Reconstructive Surgery, Rutgers-New Jersey Medical School, 140 Bergen St, Suite E1620, Newark, NJ 07103, United States

    Division of Plastic and Reconstructive Surgery, Memorial Sloan Kettering Cancer Center, New York, NY, United States
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  • Edward S. Lee
    Affiliations
    Division of Plastic and Reconstructive Surgery, Rutgers-New Jersey Medical School, 140 Bergen St, Suite E1620, Newark, NJ 07103, United States

    Division of Plastic and Reconstructive Surgery, Memorial Sloan Kettering Cancer Center, New York, NY, United States
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Published:January 18, 2022DOI:https://doi.org/10.1016/j.bjps.2022.01.014
      Social media sites like Instagram have evolved into platforms for patients to learn about desired procedures and view before-and-after photographs. Such information can influence decision-making regarding choice of procedure, surgeon, and hospital, for esthetic and reconstructive breast surgery.
      • Nguyen J.
      • Thompson P.
      • Losken A.
      Breast reconstruction in the social media age.
      Given how impactful social media is towards shaping patients’ expectations, it is imperative that social media content is accurate and comprehensive. However, Instagram, which allows image sharing with relatively few restrictions, leaves potential for misinformation. This study aims to analyze the quality of Instagram posts made related to esthetic and reconstructive breast procedures in accordance with the photographical standards for breast images established by the Plastic Surgery Foundation (PSF) and American Society of Plastic Surgeons (ASPS).

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